Des Kelly Interiors

2025

Effortless Elegance
Effortless Elegance

I started working at Des Kelly Interiors during a rebrand. The old look of the company had always lent itself towards a budget-friendly customer base, but now the company is moving towards a more luxurious feel.

This new approach meant new colours, dropping the ‘Where Quality Costs Less’ tagline, a brand new website, and much more. The new identity that we have developed is more rich, modern, and striking than what came before.

However, my role at the company has been more than just working on the new brand. I handle everything from signage across our nine stores, to website and social media visuals. With the company expanding and looking to get into new spaces, I have been at the centre of creating new marketing campaigns, fitting out entire new stores with graphics, and advertising in a huge variety of mediums.

Effortless Elegance
Effortless Elegance